By Lisa Kneller
It sounds so impressive, doesn’t it? If I told you I had a Masters degree in online marketing, you would probably think I am one smart cookie.
One day I ran across this link that said “Get your masters in internet marketing.” And since I teach internet marketing strategies, I was intrigued, so I investigated. Sure enough, there are degrees offered online that allow a person to get a formal education in internet marketing. You must have a bachelor’s degree to get into the Masters program.
The coursework is intense and involves learning every aspect of marketing online. Here is a sample of the classes offered:
* Media Research and Research Methodologies
* Internal Marketing and Web Search Optimization
* New Media Marketing Analysis
* Business Storytelling and Brand Analysis
* Advanced Internet Marketing Strategies
* Web Design for Search Engine Optimization
* Internet Consumer Behavior and Analysis
* Advanced Search Engine Optimization
* Strategic Internet Public Relations
* Web Metrics and Analysis
* Internet and the Law
* Internet Marketing Campaign Development
* Email Marketing
* Mobile Marketing
* Persuasion Marketing Continue Reading
